The term Alpha pertains to the first look at a product launched by a team. This consists of the initial version of an otherwise primitive, basic software or product.
This type of release is a part of the incremental launches that a software development team does upon creation of software. This had become industry practice as there is sound demand to get feedback and input from the community. This effectively draws attention to possible areas of improvement that can be administered upon the second release called “Beta”.
In the Alpha phase, the software is subjected to numerous tests, thus commencing the development and feedback loop. The Alpha is a key milestone for developers as it permits the market of a level of product version that in turn allows for further insight into the efficiency and quality of the software being developed.